Huntington Beach Oceanfront Project: 10 Luxury Homes Approved on PCH

A rare coastal redevelopment is moving forward in Huntington Beach — transforming a former oil site into luxury ocean-facing homes. The project is being developed by Irvine-based WJK Development, who acquired the site in 2024 and is leading the build-out.

✨Highlights / Facts

• 10 single-family luxury homes (detached)

•Developer: WJK Development

• Located at 1810 Pacific Coast Hwy (1 mile from the HB Pier)

• Approx. 3,800–4,100 sq ft homes

• 3-story designs (max ~35 ft height)

• 3–4 bedrooms | 2–3 car garages

• Some homes include ADUs (~400–450 sq ft)

• Rooftop decks, pools, and ocean views

• Built on a former oil & gas site (~100 years of use)

• Estimated pricing: **$7M–$8M per home**

• Total project value: ~$70M

📅 Status

Approved by Planning Commission + Coastal Commission — moving forward into development. Under construction and plan to complete 2026 (homes have not hit the market yet)

Bottom Line:

This project highlights a bigger shift — as coastal land becomes more limited, we’re seeing older industrial sites converted into high-end housing. While it adds new inventory, it’s clearly positioned at the ultra-luxury level, not entry-level.

💬Local feedback has centered around neighborhood fit, traffic, and scale, but it also reflects how valuable oceanfront land has become in today’s market.

📩📲 Comment or DM “PCH” for the full report or a breakdown of what this means for your buying, selling, or investing situation.

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Realtor: Christian Gomez

Phone Number: (949)521-9423

Email: rechristiangomez@gmail.com

Website: re-cg.com

DRE 02242748

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